Your brand is more than just a logo or a pretty website—it’s the soul of your business. But how do you make sure your brand's visual identity reflects your purpose? My interview with Katie Mont, a brand designer who helps mission-driven business owners connect their purpose with their visual identity just went live! We get into the power of purpose, creating a cohesive brand and sooo much more! I really loved this convo because: 1) sustainable and eco-conscious business is a passion of mine, and 2) I'm a novice when it comes to "design", so I love to chat with people who have really put in the time and understand things like color psychology and how our values permeate design. 👩🏼💻 Let's face it - if you're running an "online business", you're likely also suddenly becoming a Canva pro in order to keep up with the constant demand for new content. Katie's advice: Get really clear on your own personal values first - tap into your purpose. Then you'll always have a true North to help you navigate brand decisions and to guide your visual design. Listen to the full episode here! Throughout the conversation, Katie emphasizes the importance of aligning brand visuals with core values, providing practical advice on how to start and refresh a brand. We also touch upon overcoming limiting beliefs and the significance of social and environmental responsibility in business. 👉🏻 Most importantly - Katie shared a really valuable checklist to help guide you in conducting a brand audit of your own business. I won't give away all the goods, but if you listen, you'll find out how I did while filling out the checklist... 😂 it may surprise you! I hope you enjoy Ep. #57 - Tap Into Your Purpose: Building Value-Driven Brands with Katie Mont Here's to knowing our values, and finding creative ways to express that in our business offers! xo Deborah PS. The LOVE Your Digital Offer program is filling up! I can NOT wait to do this work with all the beautiful souls who are dedicated to designing a powerfully aligned digital asset they can use as a "freebie" or to kick off their sales! Learn more and join us here! |
Greetings! My name is Deborah and I'm a Holistic Business Coach, Course Creator & Podcaster helping busy entrepreneurs build and scale their digital offers while maintaining a healthy lifestyle. In 2007, I built NYC's first ever mobile juice bar, and grew a multifaceted 6-figure citywide catering company using the (almost) free tools of the internet. Fast forward to post-pandemic days and I offer 1:1 DFY design, online marketing courses and group coaching to help my clients build a balanced healthy lifestyle that considers all aspects of their wellness so they can grow their creativity, joy, income and wellness. Grab my free resources below and please sign up for my newsletter where I send a weekly email with holistic coaching tips, podcast updates, wellness practices and links to my favorite resources.
Happy Sunday Reader! [Journal prompts below] Have you heard of morning pages? It's a wildly popular exercise to get "unstuck" in your creativity, taught by Julia Cameron and shared in her book, The Artist's Way. I love using this same practice - free writing for 3 pages with no judgement - to come up with new creative offers for my business! I shared this practice with my client Cindee, a meditation teacher, and she turned it into $5,842.00! She'd been deliberating for months—she wanted to...
Hi Reader! I'm dropping in with a last call on Early Bird pricing for the LOVE Your Digital Offer program that starts next week. It's currently only $97 to join the 3-week program, but that goes up to $197 tomorrow. I got great questions about what's included, so I designed a one-stop-learning page to cover them all: Get all the details here! This program is right for you if you are: ✔️ A creator, service provider, coach or consultant who wants (or has) an "online" business ✔️ Aware that the...
I mean... it isn't Shakespeare or Hemingway but it's a damn good summary. Considering I fed Chad (my pet name for AI) about 6 pages of unscripted and loosely organized writing about the upcoming LOVE Your Digital Offer training, this is pretty impressive... Chad explains why you should join today or tomorrow before the price goes up! Click here. Summary: "Love Your Offer" 3-Week Sprint (Feb 2025) What:A 3-week coaching program designed to help participants create and confidently sell a...