Hi, I'm Deborah, your go-to business coach for bespoke offer creation and simple technical solutions. I've been helping coaches, consultants and service providers monetize their expertise and and scale their online business operations for over a decade. In 2007, I built NYC's first ever mobile juice bar and grew that into a 7-figure citywide wellness and catering company. Our success was rooted in smart systems, strong relationships and understanding the power of sharing your story. I offer coaching as well as hands on technical support to move your business project from idea to income in a short amount of time. My work is for soloprenerus with a few years in business who are ready to invest in operations that align with their soul and easily scale. Please check out my podcast and join my list for weekly marketing tips and exclusive event invites!
🎧 Quiz funnel = 🔥 Leads!
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Happy Tuesday Reader , Writing to you with the 🤯 emoji seared into my brain. Why? Because this week on Mindset to Market, I’m joined by Maeve Ferguson, funnel diagnostics expert, to dig into a topic that all online marketers (me included) need to hear: → Your lead magnet can and should do more than collect emails. If you’ve ever created a freebie, launched a funnel, or run a webinar and still felt like you were attracting the wrong people... this episode is for you. Maeve builds diagnostic systems for some of the biggest names in the online marketing space, and she took time to enlighten us with deep industry knowledge about how to properly set up your quiz or other diagnostic assessment to get highly qualified leads. A diagnostic assessment is an advanced, data-rich quiz that not only attract leads but categorizes, scores, and routes them based on their buying behavior. Translation? 🎧 In this episode, we cover:
Quite honestly this episode is LOADED with data-driven advice for how to qualify leads coming into your business and I feel like I owe Maeve some money. It's really good. 💥 This convo will make you want to overhaul your entire lead gen process. 🎧 Listen now: Ep. 94: Data-Driven Funnels & Diagnostic Assessments That Convert – with Maeve Ferguson And if you're ready to see where YOUR business has leaks in the bucket, take Maeve’s quiz: https://impactscoreassessment.com This is how we turn information into smart marketing decisions. I hope you love this and if you do, please consider scrolling down wherever you listen and rate the show! This is the #1 way that I can get the show heard by more entrepreneurs! Thank you in advance. Deborah PS. Join me next Tuesday, November 3rd at 7 pm Et for Strategy + Soul: Align Your 6-Figure Systems. Register for FREE |
Deborah C. Smith, Business Coach, Marketing Strategist & Podcast Host
Hi, I'm Deborah, your go-to business coach for bespoke offer creation and simple technical solutions. I've been helping coaches, consultants and service providers monetize their expertise and and scale their online business operations for over a decade. In 2007, I built NYC's first ever mobile juice bar and grew that into a 7-figure citywide wellness and catering company. Our success was rooted in smart systems, strong relationships and understanding the power of sharing your story. I offer coaching as well as hands on technical support to move your business project from idea to income in a short amount of time. My work is for soloprenerus with a few years in business who are ready to invest in operations that align with their soul and easily scale. Please check out my podcast and join my list for weekly marketing tips and exclusive event invites!
Happy day Reader! I'm riding high on a buzz from Halloween, the NYC Marathon and now election day here in the city and it's got me energized for some EOY motivational coaching. 😂 If you've been feeling like you're doing all the things but still not seeing the sales or clarity you want, I recorded today's podcast episode just for you. It’s a short mindset reset about the exact shift I made when I was deep in caregiver mode, overwhelmed, and on the brink of burnout, and how that shift helped me...
Hello Reader! I'm dropping in with a quick reminder about tomorrow's FREE masterclass: Strategy + Soul: Align Your 6-Figure Systems Tuesday, November 4th at 7 pm ET You can register for FREE at that link and please feel free to share it. In this session, you'll learn: The two systems EVERY business needs to scale 6 foundational steps to build recurring revenue How soulful connection IS the strategy! You'll also get my BONUS offer clarity tool to help you nail your perfect program for 2026....
Hey Reader, I rarely send emails on a Sunday, but I had a nudge from the universe to share some sales inspo with you on this idyllic fall weekend to set you up for future success! Last Octobers, I out cleaning up the garden and prepping for winter... hands in the soil, messy hair, and completely unplugged from work. Just being present with the dirt work that goes into eating from our yard. I hadn’t posted anything groundbreaking that week and I wasn’t running a launch. But earlier that...