Hello friend and happy Tuesday!

Whether you listened to the Digital Product Blueprint series this summer or not, here's what I hope you take away from all this content I made about it:

One long-term digital asset can transform your business.

Of course, the point of the series is to help you be strategic, rather than reactionary.

The last thing we want is to create something in a rush, just to start all over again next season when there's a brand new trend.

I spent the three days almost entirely offline last week (including hugging trees, climbing trees, and a brief stint with a flat tire on a dusty mountain road where there were only trees and definitely no Wifi 😂).

While I was gone, I received:

3 online sales
10 new email subscribers
20 new social followers

I know these are not huge numbers, but here's why it's worth noting.

I wasn't rolling out a content strategy.

I wasn't launching or even posting.

I was actually not even paying attention. 😎

My digital assets were doing their jobs.

Here are the exact digital assets at work while I was out hugging trees:

1) Old podcast episodes were being discovered.

2) Free resources where people subscribe to get the content.

3) Automated emails with greetings were delivered.

4) Offers I'd already created were available to buy.

THIS is why I've spent the last six weeks teaching you how to build a digital product that isn't just another quick content piece...

but an asset that can keep working for your business after you close the laptop.

Today, the FINAL episode of The Digital Product Blueprint is live.

Step 6: LAUNCH.

Eventually we have to stop preparing, put Version One in front of real people, and let it start doing its job.

Get excited! Your first launch is your first data point.

🎧 Listen to Step 6: Launch, Learn & Improve​

If you built it, it's time to put it to work.

As always, my inbox and DM's are open to your thoughts, feedback and questions. I learn while you are learning and it's truly an honor to share these steps with you.

If you did listen and got something of value from the series, I'd be so grateful if you leave me a review or rating where you're listening. This usually takes less than 60 seconds, and you just have to scroll down on the main tab for the show to where you see stars or reviews and click a link to add yours.

Thanks in advance!

Can't wait to see your digital product come rolling out this fall.

xo,

Deborah

P.S. Want my help getting your offer ready to launch?

There are three ways we can work together:

→ Digital Product Blueprint VIP — hands-on help getting your digital asset finished and working.

→ Messaging & Revenue Reset — if you're preparing to sell this fall and need to tighten your offers, positioning and sales messaging first. (Use code

→ Foundations — a deeper business-building program for entrepreneurs seeking support to build your marketing and sales systems, starting with your signature offer and messaging, followed by technical support & sales systems. (DM me for more details on this program. We start October 5th and run through early April.)

PSS. Here's what I was doing offline over the weekend!

(yup, hugging a tree 😂)