Happy Sunday Reader,

I've been sort of ghosting my social media these last few weeks, but you may have seen a pic here or there of me hopping a bus or a train like it's hot-girl travel summer, so just to be clear...

I am not at all on vacation. 😂

In fact, I've mostly been working, while also showing up hard for my family.

My older sister broke her leg. My husband's sister had to clear out an entire house. And my mom, who lives in a memory care facility, has needed a lot of extra advocacy recently...

It's just one of those seasons where real life has taken over and I'm surfing the wave the best I can.

But in between trains, family visits, client calls and managing multiple calendars...

It dawned on me that something pretty freaking magical is happening.

My business is still working.

I get new email subscribers almost every day.

These are coming from podcast listeners who download a variety of resources.

People opt in for replays of evergreen workshops that I hosted in the past.

Sales come in from mini-courses and digital products I created years ago.

And I'm realizing that not only was this totally intentional, but I could never have known that this would be how and why I needed what I've built to work for me.

This is not the Insta-dream version of time-freedom where I'm closing deals from a café in a quaint European village or sending emails from a chaise lounge in Bali. 😂

But it is the badass version, where my business doesn't require my constant presence in order to keep going.

I don't want to look back on my life and say I couldn't be there when my family needed me.

And I won't have to, because right now, when it counts the most, I can be there, and still grow and earn.

I'm celebrating that today.

Also - this is precisely why I'm teaching the Digital Product Blueprint this summer.

Because I want every solopreneur to feel this same type of relief, knowing it's going to be ok when you need to take a step back from the biz and the socials.

So if you're following along with the series, here's where we're at:

Over the past month I've shared:

Step 1: CHOOSE (Ep. 130 - Listen)

Step 2: DESIGN (Ep. 131 - Listen)

Step 3: BUILD (Ep. 132 - Listen)

And coming this Tuesday...

Step 4: CONNECT

We're taking the thing you've built and connecting it to a Client Attraction System.

Because someone downloading your new digital product isn't the end goal.

It's actually the beginning of their experience with you.

We'll talk about what happens immediately after someone says YES, how to get people to actually consume what you've created, and how to connect the dots from:

Discovery → download → quick win → relationship → next step.

Because as you will hear me say A LOT...

"Later" is where great digital assets go to die. 😅

🎧 Catch up on the Digital Product Blueprint ​

👉🏻 This is the same kind of work I do with my private clients, helping them turn individual offers, content and ideas into a system where each piece actually leads somewhere.

So if following this series has you thinking:

"Okay, I know what I want to build...but I'd really like help getting it done..."

That's why I created VIP Blueprint sessions.​

They include private strategy and launch sessions as well as 6 weeks of WhatsApp messaging for ongoing support.

And if the bigger issue is that your offer, messaging and sales strategy needs work, my Messaging & Revenue Reset is designed to thoroughly audit your online ecosystem, help you find the leaks and relaunch your offers with clarity and confidence so you can keep whats aligned and ditch what's not working.

The last service provider who took advantage of this offer cleared up her sales plan in just a few weeks, upped her price and confidently sold 3 high-ticket offers that resulted in 5 times her investment!

→ Yes, I need a Messaging & Revenue Reset!​

Overall, my goal is to help you create assets with long term value, so when life grabs the steering wheel, the things you built continue to serve you, not just disappear.

As always, my inbox is open for questions and convos.

AMA about digital product blueprint, messaging strategy and perhaps offer me some advice about where I should plan to take a winter vacation 😂.

Have a beautiful Sunday.

xo,
Deborah

P.S. Tuesday's episode has a lesson that impacts ALL aspects of your online business, not just your freebies. Can't wait to share that, so make sure to catch up on all the previous episodes and follow Mindset to Market to get the notifications.