Hi, I'm Deborah, your go-to business coach for bespoke offer creation and simple technical solutions. I've been helping coaches, consultants and service providers monetize their expertise and and scale their online business operations for over a decade. In 2007, I built NYC's first ever mobile juice bar and grew that into a 7-figure citywide wellness and catering company. Our success was rooted in smart systems, strong relationships and understanding the power of sharing your story. I offer coaching as well as hands on technical support to move your business project from idea to income in a short amount of time. My work is for soloprenerus with a few years in business who are ready to invest in operations that align with their soul and easily scale. Please check out my podcast and join my list for weekly marketing tips and exclusive event invites!
🎧 New episode! Why Your Email List Isn't Converting
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All sales should be as easy as shooting a quick email to your people... But it turns out there's actually strategy involved! I just released a new podcast episode breaking down Here’s the short version: When we first start out, we're focused on getting subscribers… but often we don't take time to build a clear path So the list just sits there. Or you send emails… And your list starts to feel more like a burdon than an asset. After years of success with email marketing, I want to help you fix that! In this episode, I walk through:
🎧 You can listen here: And reminder! If you’re having this problem (or you never even tried) and you're ready to actually fix this, I’m teaching a live workshop TONIGHT where I’ll help you You can join here: → Tuesday at 7pm ET OR If you've held off on starting your list due to a lack of confidence that it will work, or if you're trying but your list isn’t converting yet, this will help you fix it. See you there! 😍 Deborah PS. 2026 stats are 36-to-1 ROI for email. Yes, still the most cost-effective and easiest way to convert. What are you waiting for? LISTEN NOW: EP. #118 - Why Your Email List Isn’t Converting (And the Simple Fix Most People Miss) |
Deborah C. Smith, Business Coach, Marketing Strategist & Podcast Host
Hi, I'm Deborah, your go-to business coach for bespoke offer creation and simple technical solutions. I've been helping coaches, consultants and service providers monetize their expertise and and scale their online business operations for over a decade. In 2007, I built NYC's first ever mobile juice bar and grew that into a 7-figure citywide wellness and catering company. Our success was rooted in smart systems, strong relationships and understanding the power of sharing your story. I offer coaching as well as hands on technical support to move your business project from idea to income in a short amount of time. My work is for soloprenerus with a few years in business who are ready to invest in operations that align with their soul and easily scale. Please check out my podcast and join my list for weekly marketing tips and exclusive event invites!
Happy Monday Reader! I'm pulling myself out of a full-blown MadonnaBrinaChella purple haze to remind you I'm teaching 2 free classes this week! Tweenage me will likely never get over this 67-year old QUEEN reminding us all to Express Ourselves in the most bold and beautiful ways possible and I'm fine with that. 💜🙌 Moving on (but not really, this will live rent-free in my head for weeks to come) IF → your email list isn’t turning into sales… I'm going to help you fix that this week. Here's the...
[Scroll for 2 free classes] In 2021, I had to dismantle a multifaceted, octopus of a business operation... Multiple mobile food truck units, a commercial kitchen space in Queens, two built-in kiosks in mid-town Manhattan, weekly pop-ups inside Paypal, LinkedIn and Google corporate offices... This is not to mention 5-10 on-site movie set catering gigs per week... I know... And then... pandemic. You would think I'd mourn the loss of my chaotic teen-aged child of a business. But I was so tired....
{TLDR: Listen for a Money Mindset Exercise] Hey there Reader! This email might completely shift how you think about your work and your pricing. (I know... Big Claims! But that's exactly what happened for me) I knew I should share this exercise because: Most women entrepreneurs are still WILDLY undercharging for their work. Spoiler: It's not because they're not as good as men at their jobs. 🙄 Often, you’re undercharging because you’re not fully seeing the value of what you do. So instead of...