Freedom, systems & your ONE summer project


Before I say anything else, I want to take a moment to remember what Memorial day is actually for.

It's to honor the legacy and bravery of men and women who went off to defend our freedoms and didn't come home, and for the many families who never stopped waiting.

These freedoms we move through so casually every single day are because someone else paid for it, and I don't take that for granted.

Several members of my family including my grandfather and 2 uncles were enlisted during wartime and my own father was drafted into the army and served leading up to the Vietnam war.

In fact if he hadn't fulfilled his service and been honorably discharged, who knows if I'd ever have been born.

Whether they stepped forward willingly or answered a call to duty, they put themselves in harm's way for something bigger than themselves.

Sitting here, typing on my fancy computer, creating the rules to run my own business and having the autonomy to build a lifestyle that feels empowered and free, I owe that to them and all the other men and women who have sacrificed.

And on the unofficial start of summer, it has me thinking about what freedom actually means inside a business.

Here's the irony:

Many of us left jobs we didn't love for more freedom, and then accidentally built ourselves something harder to escape.

I recorded a special episode of the Mindset to Market podcast for today that gets into exactly this.

I share my 7-week project formula from last year's Summer Camp that helped people finally finish the thing they'd been putting off.

Lot's of new projects got completed including podcasts launched, email systems built and lead magnets done!

All while people took real summer vacations.

Ep. 123: Freedom, Systems & Your One Summer Project

And here's your one thing to do as we head into Summer:

Ask yourself what is the one project, that if it were done by Labor Day, would create more breathing room in your business.

Not a whole list... ONE thing.

Sit with that and let it marinade.


If you're ready for support:

A few ways I can help you move this summer:

1) FOUNDATIONS: If you need clarity on your offer and messaging before you can build anything else, reply to this email. I have 2 spots open in Foundations at a list-only rate before end of May. Usually $3,000. For these two seats: $2,400. Discovery calls available Tuesday - Thursday this week. Hit reply and I'll send you a link to schedule.

2) SIGNATURE OFFER MINI-COURSE If you want a quick-start plan to build a stand-out offer, my $7 Soul-Aligned 6-Figure Systems mini-course is the fastest way to get clear on your signature offer. [Here]

3) MESSAGE & REVENUE RESET If your offer and system are built but you're not making sales OR you're not reaching your financial target goal, we need to audit your funnel and fix the broken links. In this 3-session coaching package we do a DEEP dive on your messaging and where people are disconnecting from the customer journey so we can patch the holes and get sales back on track.

4) If you're already a client, I'll see you inside. Keep going.

Happy Memorial Day. Hug the people you love today.

xoxoxo, Deborah

PS. Who wants to meet me in Minneapolis June 2 - 4th? I'll be teaching a Money Mindset workshop for the Women Getting Visible conference and I have discount VIP tickets available for this list only! Message me and let me know if you're interested!

Deborah C. Smith, Business Coach, Marketing Strategist & Podcast Host

Hi, I'm Deborah, your go-to business coach for bespoke offer creation and simple technical solutions. I've been helping coaches, consultants and service providers monetize their expertise and and scale their online business operations for over a decade. In 2007, I built NYC's first ever mobile juice bar and grew that into a 7-figure citywide wellness and catering company. Our success was rooted in smart systems, strong relationships and understanding the power of sharing your story. I offer coaching as well as hands on technical support to move your business project from idea to income in a short amount of time. My work is for soloprenerus with a few years in business who are ready to invest in operations that align with their soul and easily scale. Please check out my podcast and join my list for weekly marketing tips and exclusive event invites!

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